Linux Pre-Installs In the UK Hit 2.8%

**TNT Bot** · Aug 4, 2008, 11:12pm

schliz alerts us to a story out of the UK PC distribution channel. It seems that the percentage of systems pre-installed with Linux has gone up 28 times since Vista shipped, from 0.1% in January 2007 to 2.8% last June. Still not huge numbers, but Apple did OK for years with similar market share figures. Linux's headway comes in the face of the marketing money that manufacturers pass out to distributors, money that has historically been important to their profits: "In the late 1990s competition was so keen that distributors were said to sell at or below cost and take their profit direct from the marketing funds they received from vendors. Vendors nowadays keep watch to see their marketing funds are actually spent on marketing, but distribution runs on single figure profits and vendor marketing funds are a crucial aid."

Aug 4, 2008, 11:12pm	#1 (permalink) Linux Pre-Installs In the UK Hit 2.8%
TNT Bot Elite Member Posts: 4,773 Karma:	schliz alerts us to a story out of the UK PC distribution channel. It seems that the percentage of systems pre-installed with Linux has gone up 28 times since Vista shipped, from 0.1% in January 2007 to 2.8% last June. Still not huge numbers, but Apple did OK for years with similar market share figures. Linux's headway comes in the face of the marketing money that manufacturers pass out to distributors, money that has historically been important to their profits: "In the late 1990s competition was so keen that distributors were said to sell at or below cost and take their profit direct from the marketing funds they received from vendors. Vendors nowadays keep watch to see their marketing funds are actually spent on marketing, but distribution runs on single figure profits and vendor marketing funds are a crucial aid." Read more of this story at Slashdot. </img> More...

Thread Tools	Search this Thread
Show Printable Version Email this Page	Search this Thread: Advanced Search